Apple Federal Credit Union (www.applefcu.org) puts member centric thinking at the heart of its outreach services by provided expert fraud protection that is more convenient, personalized, accessibile. Apple FCU accomplishes this by effectively communicating to every demographic - individuals, millennials, students, families and seniors. These channels of communication include web sites, blogs, mobile, email, social and in-person with seminars and handouts.
According to the Internet Crime Complaint Center (IC3), Virginia ranks 8th in the U.S. for financial and I.D. theft related crimes. Apple FCU saw a huge opportunity to engage everyone to help solve the problem and prevent fraud by working closer with their members & communities in Virgina.
Offering a Solution
- Educating small businesses members - As small businesses become the focus of hackers; owners, managers and employees connect with Apple FCU for the latest resources and news.
- Increase service value - Apple FCU delivers a current and consistent message via web site articles, seminars, handouts and social media posts.
- Safeguarding their great reputation - Apple FCU has a great reputation for fraud safety in this era of constant cyber attacks and data breaches.
- Improved SEO and web traffic - Apple FCU has increased fraud protection and prevention related keywords that rank high in search analytics.
- Responding faster - Data breaches and other time sensitive fraud news happens daily. Apple FCU delivers daily news and alerts when they are first published. Helping everyone stay out in front of the latest fraud headlines. It may be a skimming incident at a local ATM or a phishing scam. No matter what the situation, Apple FCU acts fast and responds with good information.
- Social Media Integration - Apple FCU Facebook page includes the eFraud Prevention™ security tab that alerts and educates members via Facebook.
- FFIEC, FINRA, NCUA and other regulatory support - As a resource for the new Apple FCU's web site, the ADA Compliant eFraud Prevention™ service satisfies the consumer education recommendations from FFIEC, FINRA, NCUA and other regulatory agencies.
- Community Outreach - Today's trends require an approach that anticipates, recognizes and services everyone's individual needs. Apple FCU offers a member education solution to help everyone make less mistakes. As the trusted advisor, Apple FCU is creating smart, security minded people.